KC Software Corp. Got Satisfaction, and then some
A Kansas City software corporation chose FluidUI to help introduce desktop software into web and mobile, for a new healthcare segment. Our understanding of usability, the industry and the application...
View ArticleUsability Comes In Packages
We package our usability assessments with all the bells and whistles. Want a task analysis? It’s in there. How about a visual of what it could look like? It’s in there. How about … well here is what...
View ArticleFixing Failing Apps and Sites
Let’s look at why your apps and sites may fail and how we can fix them. We’ll start with the informative article ‘Why Software Fails’ by IEEE, a technology association. Then we’ll look at the...
View ArticleGetting to Know the emfluence Marketing Platform
by Jessica Best, emfluence marketing manager, emfluence.com The emfluence Marketing Platform is a web-based application that helps clients create, schedule, deploy and track their digital marketing...
View ArticleThe look of the emfluence Marketing Platform
The look of emfluence is even more friendlier and sophisticated. How did emfluence’s 8-year-old application called the Marketing Platform get this updated look? It all began with a usability study...
View ArticleThe Difference Between Social Media Monitoring and Measurement
by Eric Melin, Spiral16 Manager Marketing & Communications Companies today have a wide array of options when it comes to web and social media monitoring and measurement. Once you have collected all...
View ArticleSprint, Sprial16 & National Seminars Go Searching
We have had a wonderfully engaging summer. Working for Sprint, Spiral16 and National Seminars we improved, expanded and created search and sort functions. The experience, paired with the invigorating...
View ArticleBeing Different or Being Better
I met with an ecommerce company who wanted a UI that was different from their competition. So strongly they felt, that they did not assess their competitors’ design, architecture or task flows. Thus,...
View ArticleWhat’s New in the emfluence Marketing Platform
by Jessica Best, emfluence Community Director The emfluence Marketing Platform has come a long way since we first started working with Fluid-UI. Since our post in June 2011, we’ve had over a year of...
View Articleemfluence’s UX Smorgasbord
The emfluence Marketing Platform has been sampling a UX (user experience) smorgasbord, from delectable user interviews to full-bodied heuristics. Their appetite was spurred by the need to redesign...
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